Happy Down Below
Front cover design and interior chapter opening illustrations for Happy Down Below by Dr. Oliver Gralla. The illustrations reflected the informative, accessible, and funny nature of this guide to male anatomy and men's health.
Client
Greystone Books
Art Direction &
Interior Book Design
Nayeli Jimenez
Services
Illustration
Cover Layout Design
The cover exploration process starts with having fun brainstorming a handful of silly ideas around the idea of objects that represent the penis in our culture. Since the tone of the book is light and humorous, I really wanted to see what kind of ridiculous ideas would stick.
Some initial ideas are selected and a slightly tighter round is developed to see where the ideas could potentially go.
However these concepts were too busy for what they were looking for, so eventually it landed on a simple, eye-catching cover for the final product with a fun print to keep up the fun tone.
The objects that I had drawn up for a previous concept were able to live on as the interior chapter illustrations, which was a great way to bring some hand-drawn elements into the interior.